Rachel Liacos

A Bit About Me

I am a current graduate student based in Watertown, MA at Emerson College for a Master's in Strategic Marketing Communications. Most recently, I completed SEMRush's SEO, Content Marketing, Social Media Marketing, and Marketing Analytics certifications as a part of my Digital Marketing course. At Emerson, I have gained valuable experience working with Tableau and SAS and working with fellow groupmates. 

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In my most recent role as Communications Coordinator at Alums for Campus Fairness, I have spearheaded comprehensive social media strategies, orchestrated impactful website updates, executed successful Giving Tuesday fundraisers, and orchestrated targeted email marketing campaigns. These efforts have not only elevated our fundraising endeavors, smashing records for two consecutive years during our Giving Tuesday campaigns but have also played a pivotal role in fortifying Alums for Campus Fairness’ reputation and success. My ability to enhance social media metrics across all platforms underscores my proficiency in devising and implementing effective marketing strategies while continually expanding my expertise in digital communication.

Before my tenure at Alums for Campus Fairness, I put my nose to the grindstone working as a Public Relations Specialist at Trevi Communications. In this capacity, I navigated multifaceted challenges with cool confidence, cultivated relationships with journalists, and curated compelling content for client awards and events. Through adept pitching and diligent research, I consistently delivered results that surpassed expectations, reinforcing my capacity to thrive in dynamic and demanding environments.

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My passions include writing fantasy or mystery short stories and novels, pottery, hiking, fishkeeping, my two adorable cats, and yoga. I am always looking for my next opportunity to expand my skill set and learn more. I am also willing to relocate if desired.